Sharp & Carter are excited to be working with a growing sports brand to assist in finding an Email/CRM Marketing Specialist.

This is a newly created role, will offer you the opportunity to take a base level email marketing platform to new heights via growth in their four sporting brands.

Given the flat structure, you will be working closely with the Marketing Director, Head of eComm & Brand, Creative Director, Social & Content Manager, Retail Manager and Partnerships Manager, which affords and great opportunity to learn and develop across a number of areas.

Key Responsibilities:

• Develop and implement email marketing strategies to drive and nurture leads, drive conversion and increase cart size.
• Design and create visually appealing and effective email templates and content.
• Continue to segment the email lists to ensure targeted and personalized messaging, based on behaviour and demographics.
• Monitor, analyse, and report on email campaign performance using key metrics (open rates, click-through rates, conversion rates, etc.).
• A/B test email campaigns to optimise performance and user experience.
• Collaborate with the content and design teams to increase brand awareness and to leverage key influencer relationships.
• Stay up-to-date with industry best practices, trends, and emerging technologies in email marketing.

Qualifications:

• Ideally you will have 3-5 years of experience in email marketing, with a strong portfolio of case studies.
• Proficiency in email marketing platforms such as Mailchimp, Klaviyo, or similar tools.
• Comfortable to educate best practice with email marketing, personalisation and segmentation across the team and business.
• Strong analytical skills and experience with data-driven decision making.
• You will have the ability to work autonomously, but also keen to learn and be curious with your colleagues.

Preferred Qualifications:

• Experience with HTML5/CSS
• Familiarity Abode Creative Suite, Google Analytics and Social Media Advertising

Why Join Us?

• Salary of $80,000-$90,000 plus bonuses.
• The opportunity to learn directly from hands on and experienced colleagues.
• You will be encouraged to bring new ideas to the table and test them.
• At times throughout the year, there will be opportunities to travel nationally with the team…  More for fun, than work!
• Hybrid working environment.
• Professional development opportunities and career growth.

How to Apply
Please reach out to Callum Senior on csenior@sharpandcarter.com.au or 0414 614 090.
Not the role for you?  No problem!  I’d still welcome the opportunity to connect – please email through your CV and details.