Trade Marketing Specialist

Job title : Trade Marketing Specialist
Location : Sydney
Job type : Permanent or Full Time
Salary : $90,000 Base + Super
Contact name : Miriam O'Connell
Contact email : moconnell@sharpandcarter.com.au
Job reference : 1541175
Global Retail | World Famous | Amazing Mentors | WFH | Huge Opportunity.
Loved Retail Brand | Strategic & hands-on | Innovative & Career Progression.
Permanent | Hybrid | $90,000 base + super | Warm, Positive and Fun Culture.

Company:

Our fantastic client has an awesome diverse range of products, we cater to the needs and preferences of our customers. Our commitment to excellence extends beyond our product offerings, as we prioritize customer satisfaction through personalized service and innovative shopping solutions. Whether shopping in-store or online, our client strives to deliver value, convenience, and a seamless experience for all our customers. 

Responsibilities  
  1.  Trade Marketing Strategy Development
  • Develop and implement trade marketing strategies tailored to different retail channels.
  • Analyze market trends, consumer behavior, and competitor activities to inform strategic planning.
  • Collaborate with sales and marketing teams to align trade marketing efforts with overall brand strategies.
    2. Promotional Planning and Execution
  • Design and execute promotional campaigns, including in-store promotions, point-of-sale (POS) materials, and merchandising displays.
  • Manage trade promotions, including discounts, bundle offers, and special events to boost sales.
  • Work closely with retailers to ensure effective execution of promotional activities.
    3. Retailer and Distributor Relations
  • Build and maintain strong relationships with key retailers and distributors.
  • Negotiate trade terms, promotional activities, and shelf placements to maximize product visibility.
  • Provide training and support to retail partners on product features and benefits.
    4. Sales Analysis and Reporting
  • Monitor sales performance and analyze data to assess the effectiveness of trade marketing strategies.
  • Prepare reports on campaign performance, ROI, and key insights to inform future initiatives.
  • Use data-driven insights to identify opportunities for sales growth and market expansion.
Key Skills
  • Min 3 years’ experience in a similar role.
  • Strong analytical skills and data-driven commercial thinking
  • Strong stakeholder management across internal and external including agency and trade partners
  • Strong project management skills
Benefits:
  • Comprehensive health and wellness benefits package.
  • Opportunities for career growth and professional development.
  • Dynamic and collaborative work environment.
  • Employee discounts on company products.
How to Apply
To apply online, please click on the appropriate link below.