Position Overview:
As a Marketing Automation Specialist, you will be responsible for developing and implementing strategies to cultivate meaningful connections with our target audience. You will work closely with cross-functional teams to ensure a seamless and positive experience for our clients, customers, and partners. The ideal candidate is a proactive and creative individual who is passionate about building strong relationships and driving engagement.
Key Responsibilities:
• Build, manage and own the technical execution of automated and tactical campaigns with fit-for-purpose workflow builds
• Set up, test, and execute emails, sms sends, push and in-app notifications in Adobe Campaign Standard
• Test rendering, help troubleshoot technical issues related to templates, monitor campaign activity, and contribute to our test
and learn strategy
• Point-of-contact for campaign planning, collecting campaign briefs, journey flows and turnaround times with business
stakeholders
• Actively manage concurrent tests within the governance framework to ensure sanctity of results
• Work collaboratively with internal/external teams to produce best practice integrated engagement campaigns addressing all
lifecycle stages
• Lead the implementation of best practices, fostering process efficiencies in both campaign planning and execution phases
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proven experience in client or customer engagement
- Excellent communication and interpersonal skills.
- Strong organizational and project management abilities.
- Creative problem-solving skills and a proactive attitude.
- Familiarity with CRM software and engagement analytics tools.
- Competitive salary and performance-based incentives.
- Health, dental, and vision insurance.
- Flexible work hours and remote work options.
- Professional development opportunities.
- A collaborative and dynamic work environment.
How To Apply
Click the apply button now or email your resume to Miriam O'Connell at Moconnell@sharpandcarter.com.au
